Seeds of Wonder wins Online Business of the Year at the 2025 ALIBI Awards
I’m so excited to share some wonderful news: Seeds of Wonder has been named Online Business of the Year at the 2025 Australian Ladies in Business Initiative (ALIBI) Awards! This award is such a special recognition of the heart-led work I’ve been doing to help women bring more calm, balance, and connection into their lives.
A heart-led business in a competitive online world
Running an online business isn’t always easy, especially in a competitive and fast-moving digital space. From the very beginning, my goal with Seeds of Wonder has been to support busy, eco-conscious women with tools that make a real difference. That includes sustainable yoga essentials, mindful wellbeing products, grounding handmade jewellery, and personalised coaching. Every product and service I create is designed to help women feel more centred and balanced, without adding extra overwhelm.
Being named Online Business of the Year is such an honour because it recognises what I care most about: purpose, sustainability, and genuine connection. In a crowded online marketplace, I’ve worked hard to create a business that stands out by offering meaningful products and services that support mindful living and wellbeing every day.
My journey: from burnout to purpose
Seeds of Wonder started in 2019, after I experienced chronic illness and burnout from corporate life. I wanted to create a business that made life calmer, gentler, and more intentional - not just for me, but for other women too. Since then, I’ve created a thoughtful collection of eco-conscious yoga accessories, nourishing self-care items, smudge tools, and handmade jewellery infused with intention. Each piece is designed to help women pause, reconnect, and bring a little more balance into their lives.
Alongside my products, I also offer one-on-one coaching to help women live more mindfully, build better habits, and reconnect with what really matters. I combine my background in behavioural change management with my passion for holistic wellbeing to guide clients in creating practical, meaningful changes that extend into both their personal and professional lives.
Celebrating authenticity and courage
The ALIBI Awards aren’t just about business success; they celebrate authenticity, courage, and resilience. Winning this award is a lovely reminder that running a business with heart, staying true to your values, and showing up for your community matters. I hope my story inspires other women to take that leap, follow their passion, and trust themselves—even when it feels challenging.
Thank YOU!
I’m so grateful to everyone who has supported Seeds of Wonder - through using my products, taking part in coaching, or simply following along on the journey. This award is a milestone, but what really matters to me is helping women bring more calm, balance, and intention into their lives every day.
